Virgin has a number of Group-wide forums which regularly meet to share best practise across all our businesses. Project Aware is now a topic of discussion at every one of the forums’ meetings. This is how we can be certain that it is integrated into our everyday operations and is constantly being developed and expanded.
In the last year, we have established a new Group-wide forum which focuses solely on our environmental impact. This forum will be responsible for measuring the environmental impact of our businesses and taking steps to reduce it.
Our goal cannot be profit at any cost, because we know that tomorrow’s success depends on the trust we build today.
Virgin Group context
The Virgin Group of companies incorporates travel, mobile, financial services, leisure, retail, and music businesses. Operating across five continents, the total Group revenue for 2006 was $20 billion.
Virgin is not the typical hierarchical organisation; it’s a family of businesses with a shared brand. Inspired by Richard Branson’s entrepreneurship, these businesses have each developed in an autonomous way. We believe passionately in this structure – it works, it has created jobs, and it has turned industries around right across the globe.
Despite the independence of the Group companies, there’s a strong desire to work together for Group benefit. In turn, there’s a strong sense of community amongst the people working within these companies. That’s why we launched Virgin Unite.
Virgin Unite is an independent charitable organisation that harnesses Virgin’s assets - our staff's energy, the power of the brand, Richard Branson and all our other resources - to make a difference on a global and local level by tackling social and environmental issues. Click here to discover more about
Virgin Unite|.